#37: When being Insta-famous goes wrong (aka the story of Caroline Calloway)

We answer a question from a listener who transition from corporate marketing to freelance social media, including how to position herself and make herself stand out to companies.

Plus we're deconstructing the brief history of Instagram influencer @carolinecalloway who's ex-BFF outed her as a fraud. (If you have no idea what we're talking about, here's The Cut essay that prompted it).

>> Do you follow everyone we talked about on this week’s episode?
@carolinecalloway
@jongraz
@onepeloton
@kayla_itsines

>> Have a question on social media and influencer marketing? We want to feature your question on a future episode! Email doyoufollowpodcast@gmail.com or DM @jdalfeen and @racheljosilver and tell us if you want to be anonymous or not!